eicker.TV gibt es als Vlog auf YouTube, TikTok, Instagram und zusätzlich als Podcast auf SoundCloud: Der Podcast kann bei Apple, Google, Spotify und über viele weitere Podcastclients abonniert werden.

Clubhouse: Hype oder Trend?

„Wie zwei deutsche Digital-Nerds den aktuellen Clubhouse-Hype ins Rollen gebracht haben – Wer sich auch nur ein bisschen für Marketing und digitale Kommunikation interessiert und am vergangenen Wochenende auf Linkedin, Twitter oder Instagram aktiv war, dürfte an einem Thema nicht vorbeigekommen sein: Clubhouse. Die App, die es bereits seit dem vergangenen Frühjahr gibt und die in den USA schon vor Monaten einmal einen Riesenrummel erlebt hat, ist innerhalb von drei Tagen in Deutschland plötzlich auf Platz 2 des App Stores geschossen. Wie kommt der plötzliche Boom zustande?“


Soziale Netzwerke: Quo vadis?

Social-Media Algorithms Rule How We See the World. Good Luck Trying to Stop Them. – What you see in your feeds isn’t up to you. What’s at stake is no longer just missing a birthday. It’s your sanity – and world peace. … I put it right around 2016. That was the year Twitter and Instagram joined Facebook and YouTube in the algorithmic future. Ruled by robots programmed to keep our attention as long as possible, they promoted stuff we’d most likely tap, share or heart—and buried everything else.“


Online speech and publishingFacebook has close to 2bn users, posting over 100bn things each day. The global SMS system, at its peak, had 20-25bn messages a day. – This is not a ‚publisher‘, in the sense that a newspaper or radio station are publishers – or if it is, then we’ve stretched the word ‚publisher‘ so far as to become meaningless. A human editor chooses ten stories for the front page of a newspaper, and ten stories for the 9 o’clock news, but there is no-one sitting in Menlo Park choosing a hundred photos for your Instagram feed each morning. … Really, asking whether these systems are ‘platforms’ or ‘publishers ’ seems about as useful as people in the 1930s asking whether a radio station is really a book or a newspaper. Yes, it has aspects of both, but it isn’t either of them – it’s something new. I have no sympathy with the idea that somehow rules don’t apply to the internet, but rules do need to understand what it is and how it works. Rather than trying to wrestle it into familiar metaphors, we probably need to engage with the thing itself.“

Ben Evans

„How Social Media’s Obsession with Scale Supercharged Disinformation – The attack on the U.S. Capitol building was the culmination of years of disinformation and conspiracy theories that had been weaponized on social media networks. Could that weaponization have been prevented? Perhaps. The dominant business model of these platforms, which emphasized scale over other considerations, made them particularly vulnerable to disinformation networks and related backlash against those networks – both the loss of infrastructure support, as in the case of Parler, and the threat of regulatory crackdown, as in the case of Facebook and Twitter. While the scale-centric business model paid off for these networks in the short to medium term, the overlo“


Blockwart oder echte Hilfe?

„On social media, amateur digital sleuths try to help track violent Capitol rioters – The digital sleuths take to their computers in the moments when they can peel away from their real-world responsibilities – jobs, school, families – with a singular mission: finding the rioters who brought violence to the nation’s capital last week. – Behind computer screens on the West Coast, in the Midwest, and as far away as Australia they scour the depths of the internet in search of photos and videos of the insurrection, hoping to identify the most violent protesters, amass digital dossiers on them and pass the evidence on to authorities.“


Amazon will Rundfunklizenz

Amazon beantragt eine Rundfunklizenz – Amazon hat für Deutschland eine Rundfunklizenz beantragt, das Verfahren läuft noch. Es könnte um einen Streaming-Sender für die Champions League gehen. – Der Online-Versandhändler Amazon hat eine Rundfunklizenz beantragt. Entsprechende Medienberichte hat die zuständige Bayerische Landeszentrale für neue Medien heise online bestätigt. Das Verfahren läuft demnach aktuell noch. … Möglich ist, dass es Amazon bei der Rundfunklizenz vor allem um die Champions League geht: Amazon hält ab der Saison 2021/22 Rechte, Dienstagabendspiele der Fußball-Königsklasse exklusiv in Deutschland zu übertragen. Für derartige Liveübertragungen könnte eine Rundfunklizenz notwendig sein.“